In a recent update on Voyage Masters web site, I mentioned that I participated in a strategic business planning session which the sole topic was whether to start a campaign offering all inclusive cruises including alcohol. Cruise operators are scrambling to determine how they can provide extra services to preferred repeat passengers without alienating people who may be on a cruise for the first time. We started by discussing the demographic that may be interested in such a system and concluded that there is indeed a segment that would prefer to not have to worry about the charges for
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